The Global Institute of Sports Business has entered into an Educational Partnership with The University of Massachusetts Amherst’s - Mark H. McCormack Department of Sport Management to ensure students have access to premiere master’s level core sport management courses, best practice curriculum and experienced international faculty.
The #1 globally ranked Mark H. McCormack Department of Sport Management at the University of Massachusetts Amherst is one of the few Sport Management programs housed within a business school: The Isenberg School of Management. U.S. News & World Report ranks Isenberg as a Top 20 undergraduate business school, while its online MBA is ranked #3 in the world by Financial Times (2018). The Mark H. McCormack Department of Sport Management is one of the oldest such programs in the world, and the program’s network holds more than 5,000 sport industry alumni, featuring leaders and innovators within every segment of the commercial sports industry. The Department has one of the top undergraduate programs in America, and its graduate program – consisting of Masters (MS) level as well as dual-degree (MBA/MS) concentrations - is currently ranked No. 1 in the world by industry standard Sport Business.
GISB students will be immersed in specialized sport management modules covering topics such as Sport Marketing, Consumer Behaviour, Corporate Sponsorship, Strategy, and Leadership. Students will also have access to an online learning platform, as well as the McCormack Case Study Collection housed within the McCormack Center for Sport Research & Education.
UMass officials will also support with the planning and execution for any GISB international study trips organized within North America, building a bridge between GISB students and the McCormack Department’s unrivalled sport industry alumni base.